I'm not working for Facebook or not intended to make any profit from Free basics.
This note is only to point out the False arguments and Misconceptions of the people who are speaking and campaigning against Free Basics. If I'm wrong anywhere please point out, I'm ready to correct. You are welcome to give more points to this note too.
Myths and Facts
1. Myth: If you sign up for free basics you cannot take a normal data plan.
Most of the people who speaks against Free basics are trying to tell that, once you start using Free Basics you are forced to pay higher cost for other sites no matter what.
Fact : Free Basics cannot ban you from taking a normal data plan. You can use a data plan along with Free basics.
2. Myth : Users will never realize that they are losing money if they use free basics.
Fact: Most of the users who are waiting for Free Basics are cost sensitive. They usually have a pre-paid connection, check balance regularly and blast customer care executive if balance is deducted unfairly. So definitely they are going to opt out from Free basics if overall mobile usage charge is high. Postpaid users obviously gets details of cost of data usage. So, Free basics cannot fool you forever
3. Myth : Only facebook makes benefit from Free Basics
Fact : Facebook is making profit from advertising. Adverting is required by all private and public sector companies. So other companies are benefited as well as their employees.
4. Myth : Only Facebook is interested in your personal information and preferences.
Fact : There are many more : Google search and other search engines, Gmail and other free email service providers, browsers, advertising agencies
5. Myth : People won't use facebook and associate services unless it's free
Fact : Number of facebook & whatsapp users in India is increasing day by day even though internet is not free for most of new users. People with lower income are also not hesitating much to join facebook and whatsapp. Most of the mobile data volume are used for facebook, whatsapp and youtube
6. Myth : You are not supposed to give only some services/things free.
Fact: India government passed National Food security act in 2013. As per this poor people get 3 Kg Rice, 2 Kg Wheat and 1 Kg coarse grain. It costs minimum 125,000 crore rupees per year, which is taken from the tax we have paid.
Do you want government to stop it or do you want government to give all groceries for free? Why the people who shout against Free basics are not concerned about their own money(paid as tax) first?
Let the poor people use whatever facebook is giving free, others can use paid plans. Facebook are not taking money from the tax we have paid.
7. Myth : Agencies like CIA and FBI can collect your personal information only if you are using free internet.
Fact : Agencies can collect your personal information and preferences irrespective of what internet connection you are using, whether it's free or super expensive. Large number of companies and agencies already have your information.
8. Myth : Personalized advertising is bad
Fact : Personalized advertising saves time and money of the vendor as well as the customer many times. For the people who does not know about personalized advertising : E.g. Suppose you want to buy a shoes and you searched about different types of shoes in google. Google understands you need to buy shoes and start showing advertisement of shoe companies and dealers besides your search results. Which could help you at least some times.
Imagine google is showing advertisement of cars while you are interested in shoes. It will not be helpful for you as well as the vendor.
9. Myth : Free basics will make Facebook a monopoly forever
Fact: Facebook cannot reach everybody all the time, advertising need different medias. People are ready opt for a paid service when it is more attractive than a free service. E.g. Private hospitals vs government hospitals.
10. Myth : Free basics users are not going to access other sites
Fact: Internet is like drugs, once you use samples of internet people would get attracted to use full internet. Most of the free basics users will soon migrate to full internet.
Some Disadvantages of Free Internet
1. More people get addicted to internet and facebook.
2. Income of other social networking sites would decrease. They are forced to innovate.
3. Other Advertising platforms get affected until. They tool will need innovation.